It is important that we highlight the self serve model.
Meaning a customer can enter and register hist building and then righ away order.
For example on the configuration page it would be cool to have an indicator saying like "Von Gebäude-erfassung zur fertigen Bestellung in nur 15 Minuten".
Also this self serve model should be explained more prominently on the home page and haseigentuemer page.

Also to capture the european market as early as possible, we should build in translation for all european languages and english.
